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EDM03 Conference Agenda


EDM03 Home

Schedule & Agenda

Speakers

Sponsors & Partner

London, England, February 10-12, 2003

Competition in the Directory Market-What, Where, Who, When, How?
 
Whitaker Associates
www.whitaker.com
  1. Days 1-2 (Monday and Tuesday, all day)

    The first two days of this conference are designed for firms that consider themselves clearly “in” the directory business. During these two days, we will attempt to address the critical issues facing this industry, including regulations, convergence, and technology. In recognition of the dramatic changes underway, these two days will provide perspectives from a broad range of key participants.

    Monday:
     

    1. Introductory Remarks  (9:00-9:15)
      "Disruptive" technologies and regulations causing dramatic changes in the directory business demand that participants radically alter their behaviors. This introduction will lay the groundwork for the material covered by the conference.
       

    2. European Market Overview: The BIG Picture  (9:15-10:15)
      Analysys Ltd. has just completed a report for the European Commission (EC) that reviews the directory services market throughout the European Union and the European Economic Area (EEA). In this session, the author of the report and a representative from the EC will present the findings and their implications.
       

    3. Executive Panel   (10:45-12:00)
      Talented and creative business leaders are driving the changes underway in the directory market. This session will offer the opportunity to listen to a number of key leaders share their insights into what the industry offers and to ask questions about their perspectives.
       

    4. Regulatory Developments: UK, Europe, and Beyond   (13:30-14:45)
      Re-regulation is occurring across industries and across geographic boundaries in large part due to the conviction that market-driven competitive markets represent the best policy. This module will detail the current regulations in the UK and other parts of Europe, highlighting the differences in environments.
       

    5. International Associations in the Directory Market  (15:15-16:15)
      Directory Inquiry and Directory Publishing have traditionally represented two distinct markets within the directory services umbrella. With the changes underway throughout the globe, these barriers are being challenged and opportunities for integrated directories are arising that previously did not exist. In this session, leaders from directory associations will discuss what their respective associations offer to the converging industry.
       

    6. Closing Remarks  (16:15-16:30)

      Reception Sponsored by Whitaker Associates  (17:00-18:30)

    Tuesday:
     

    1. Opening Remarks   (9:00-9:15)
       

    2. New Services and Capabilities
      With many of the regulatory barriers being removed from the market, service providers are utilizing the new technologies available today to offer the best and most profitable service they can. The following two sessions will address a variety of new capabilities.

      Session H1:  Voice Recognition and Automation  (9:15-10:15)

      Session H2:  The Next Generation   (10:15-12:00)
       

    3. Enhanced Data Content   (13:15-14:45)
      Carrier-collected data remains unrivaled as the highest quality source for basic subscriber information. Yet problems often arise because of difficulties obtaining subscriber information from multiple carriers, and because wireless subscriber information is often totally unavailable. Beyond basic subscriber information, enhanced content, including yellow page information, cinema listings, and more, is needed to satisfy growing customer needs. This session will focus on who has the data, how good is it, and how can you use it to your best interest.
       

    4. Case Studies   (15:15-16:45)
      This module will provide more detailed focus on services that have been introduced and the response to those services.
       

    5. Closing Remarks   (16:45-17:00)
       

  2. Day 3  (Wednesday Morning)

    The first two days of this conference are designed for firms that consider themselves clearly "in" the directory business. This half-day session on the third day expands the audience to include firms that are not only "in" the directory business but are also users of directory services--corporations, advertisers, carriers, and consumers. Sponsors will have the opportunity to display and discuss their capabilities.
     
    2A.  Opening Remarks   (8:30-8:45)
    2B. New Directory Services:  UK Offerings   (8:45-9:30)
    New services and traditional services, new service providers and traditional service providers: what are they, who are they, and what does it mean? This session will provide an overview of the new offerings in this market.
    2C. New Directory Services: Integrating Yellow Pages, Internet 
    Directories, and Directory Inquiry Services to Improve Your Bottom Line
       (9:30-10:15)
    Directory services have been separate for technical as well as for regulatory reasons, but new regulations are being implemented that will allow directory advertisers to utilize print, electronic, and audio services in new and exciting ways. This session will explore some separate offerings that are available to enhance a company’s competitive edge.
    2D. New Directory Services:  For Your Corporation   (10:45-11:30)
    With the arrival of new directory service firms, corporations with high DQ volumes are now able to use third parties to satisfy their needs. This session will explore some offerings available to make your corporation more efficient and effective.
    2E. New Directory Services:  Consumer Perspectives   (11:30-12:15)
    Ultimately it's all about consumers, and if consumers don't benefit from the changes underway in the marketplace, then those changes will have been for naught. This session will review the changes underway in the UK from the perspective of two UK consumer groups established by the Telecommunications Act of 1984 to advise Oftel's Director General.
    2F. Closing Remarks   (12:15-12:30)

 

Gold Sponsor:

ISx, Inc.

Silver Sponsors:

Fujitsu Invia

INFONXX

Philips Speech Processing

varetis

  VoltDelta

Partner:

Directory & Database Publishers Forum & Network

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